Crafters are artists too! Here are some great ways to get more publicity for your trade.
Craft businesses have long been important to the U.S. economy and constitute a $15.4 billion-a-year industry, according to a 2010 study by the Craft & Hobby Association. If you’re treating your passion–what you love to make–as a business, it’s time to also get serious about your PR and publicity.
Spread the word about what you’re making and the business issues you’re facing. Offer interesting angles or hooks, and you can find your way into blogs, onto the TV news and radio talk shows, and into newspapers and magazines.